Ethics and governance in the European Financial centers

PricewaterhouseCoopers International CEO Samuel A. DiPiazza, Jr. has been elected Chairman of the World Business Council for Sustainable Development (WBCSD).
The WBCSD was created in 1991 to involve business in the Rio Earth Summit. According to a 2006 world survey by GlobeScan, the WBCSD is not only the leading organization advancing sustainable development, but as well the most respected provider of information on sustainability issues.

Mr. DiPiazza said he would bring an independent mindset and a wide international and cross-industry perspective.

This is what I do. What I truly do on this blog.

Therefore I can state that there is an area that wants being explored by the new Chairman: business ethics in Financial centers as money launderers and other persons that commit frauds are a threat for sustainable development and definitely play against the Council’s objectives, which are
- Be a leading business advocate on sustainable development;
- Participate in policy development to create the right framework conditions for business to make an effective contribution to sustainable human progress;
- Develop and promote the business case for sustainable development;
- Demonstrate the business contribution to sustainable development solutions and share leading edge practices among members;
- Contribute to a sustainable future for developing nations and nations in transition.

Mr. DiPiazza's firm must be an example: there must be no gap between what is said or communicated and what is enforced or implemented all the more than when dysfunctions are public and/or official. The differences between PwC separate and independent legal entities in the definition of topics like CSR wants clarifying: Luxembourg, the small place where everybody knows everyone, is a telling example.
So wants clarfying the censorship on sensitive issues like economic crime where Luxembourg is as well a telling example as auditors' independance is not sought but steady growth is.


Hedlong flight is not a solution especially for firms like PwC that play a role to build public trust all the more than they are the leader. As leader (market share) they have more risks to be involved in scandals: the more business an auditor has, the more risks it has. That is the reason why, to protect the brand there must not be any tolerated negligence: it is management responsibility to tighten up the ship on issues that do not comply with the stated values of the firm and not give the impression that they see their job as to support the actions of the entity on every occasion and to deny or hush up any issue.






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